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100% Soft

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Video by @100Soft A year ago today, we brought stories to Instagram and quickly saw a shift in how people share their everyday experiences with their friends and followers. Our community had an entirely new way of sharing not just life’s highlights, but the in-between moments that bring us closer. Your stories have brought us behind the scenes, from your dog’s terrible haircut to videos from last night’s concert. Thanks to our growing community of 250 million who are sharing these experiences with us every day! Watch our Instagram story now to see some of our favorites from the past year.

A post shared by Instagram (@instagram) on Aug 2, 2017 at 6:56am PDT

Instagram Stories Anniversary

I worked with the fine folks at Instagram to create an animation celebrating the 1 year anniversary of the Instagram stories function.